Story
I grew up in a house filled with music. Learning instruments was just part of life, and it became a lifelong hobby. But everything changed when I got my first computer—a 486 Pentium. It cracked the world open. I dove into DOS, toyed with QBasic, and learned the basics of programming and hardware at a vocational school. That foundation set me on my path.
During my vocational school years, I discovered a night course in web design and spent countless hours self-teaching Photoshop, which pushed me into freelancing. I started college as a Computer Science major but paused at an AA degree to facilitate a major life move: emigrating to the U.S. in 2008. Starting fresh, I pursued a Design Media Arts (DESMA) degree at UCLA.
DESMA was a playground for creativity. I coded interactive visualizations, projected them onto architectural surfaces, designed 3D-printed board games, wrote digital games, and even created and bound physical books. I experimented with photography, video, and kinetic projects—pushing the boundaries of form, function, and storytelling. For my thesis, I worked under Casey Reas, creating a data-visualization-heavy website that captured my culture shock as an immigrant navigating life in the “land of the free.”
Then came the real world. I interned at Use All Five, a boutique design and technology studio, where I brainstormed and strategized on creative campaigns for Google. After that, I joined UCLA’s Human Perception Lab under Dr. Philip Kellman, where I blended design, development, and product thinking. I worked closely with cognitive scientists to create interactive learning modules and software tools that advanced research in visual perception, cognition, and learning.
This experience transitioned into a role at the lab’s spin-off company, Insight Learning Technology, where I served as a designer-developer. My responsibilities spanned product design, user experience, and front-end development. I led the creation of a suite of medical education products and spearheaded a DoD-commissioned no-code platform that transformed course materials into adaptive learning modules. These roles required a unique mix of design sensibility, technical expertise, and strategic product development.
Now, I’m at a symbolic AI startup, working on a suite of interfaces and tools aimed at operationalizing knowledge for industrial workflows. One of my workstreams involves designing tools that enable SMEs to encode their expertise into a system powered by an explainable AI reasoner, bridging human insights with AI-driven automation for frontline operators. The mission, in a way, is to build systems that make complex ideas usable, actionable, and impactful.
In retrospect, every step of the journey has been about blending creativity, technical acumen, and structured thinking to unlock human potential and deliver meaningful outcomes.
Reflecting on my journey, I’ve evolved into a true hybrid—part product strategist, part designer, part technologist. My passion lies in creating meaningful solutions where viability, feasibility, and desirability converge. My guiding principle is straightforward: make it work, make it valuable, and make it last.
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Presenting the essentials of Product, Design, and running Discovery Workshops to an international cohort of technical professionals at AI Academy, 2023.
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The chaos of my hands during an internal podcast at Beyond Limits—apparently, I talk with my hands as much as with my words.
Story
I grew up in a house filled with music. Learning instruments was just part of life, and it became a lifelong hobby. But everything changed when I got my first computer—a 486 Pentium. It cracked the world open. I dove into DOS, toyed with QBasic, and learned the basics of programming and hardware at a vocational school. That foundation set me on my path.
During my vocational school years, I discovered a night course in web design and spent countless hours self-teaching Photoshop, which pushed me into freelancing. I started college as a Computer Science major but paused at an AA degree to facilitate a major life move: emigrating to the U.S. in 2008. Starting fresh, I pursued a Design Media Arts (DESMA) degree at UCLA.
DESMA was a playground for creativity. I coded interactive visualizations, projected them onto architectural surfaces, designed 3D-printed board games, wrote digital games, and even created and bound physical books. I experimented with photography, video, and kinetic projects—pushing the boundaries of form, function, and storytelling. For my thesis, I worked under Casey Reas, creating a data-visualization-heavy website that captured my culture shock as an immigrant navigating life in the “land of the free.”
Then came the real world. I interned at Use All Five, a boutique design and technology studio, where I brainstormed and strategized on creative campaigns for Google. After that, I joined UCLA’s Human Perception Lab under Dr. Philip Kellman, where I blended design, development, and product thinking. I worked closely with cognitive scientists to create interactive learning modules and software tools that advanced research in visual perception, cognition, and learning.
This experience transitioned into a role at the lab’s spin-off company, Insight Learning Technology, where I served as a designer-developer. My responsibilities spanned product design, user experience, and front-end development. I led the creation of a suite of medical education products and spearheaded a DoD-commissioned no-code platform that transformed course materials into adaptive learning modules. These roles required a unique mix of design sensibility, technical expertise, and strategic product development.
Now, I’m at a symbolic AI startup, working on a suite of interfaces and tools aimed at operationalizing knowledge for industrial workflows. One of my workstreams involves designing tools that enable SMEs to encode their expertise into a system powered by an explainable AI reasoner, bridging human insights with AI-driven automation for frontline operators. The mission, in a way, is to build systems that make complex ideas usable, actionable, and impactful.
In retrospect, every step of the journey has been about blending creativity, technical acumen, and structured thinking to unlock human potential and deliver meaningful outcomes.
Reflecting on my journey, I’ve evolved into a true hybrid—part product strategist, part designer, part technologist. My passion lies in creating meaningful solutions where viability, feasibility, and desirability converge. My guiding principle is straightforward: make it work, make it valuable, and make it last.
I grew up in a house filled with music. Learning instruments was just part of life, and it became a lifelong hobby. But everything changed when I got my first computer—a 486 Pentium. It cracked the world open. I dove into DOS, toyed with QBasic, and learned the basics of programming and hardware at a vocational school. That foundation set me on my path.
During my vocational school years, I discovered a night course in web design and spent countless hours self-teaching Photoshop, which pushed me into freelancing. I started college as a Computer Science major but paused at an AA degree to facilitate a major life move: emigrating to the U.S. in 2008. Starting fresh, I pursued a Design Media Arts (DESMA) degree at UCLA.
DESMA was a playground for creativity. I coded interactive visualizations, projected them onto architectural surfaces, designed 3D-printed board games, wrote digital games, and even created and bound physical books. I experimented with photography, video, and kinetic projects—pushing the boundaries of form, function, and storytelling. For my thesis, I worked under Casey Reas, creating a data-visualization-heavy website that captured my culture shock as an immigrant navigating life in the “land of the free.”
Then came the real world. I interned at Use All Five, a boutique design and technology studio, where I brainstormed and strategized on creative campaigns for Google. After that, I joined UCLA’s Human Perception Lab under Dr. Philip Kellman, where I blended design, development, and product thinking. I worked closely with cognitive scientists to create interactive learning modules and software tools that advanced research in visual perception, cognition, and learning.
This experience transitioned into a role at the lab’s spin-off company, Insight Learning Technology, where I served as a designer-developer. My responsibilities spanned product design, user experience, and front-end development. I led the creation of a suite of medical education products and spearheaded a DoD-commissioned no-code platform that transformed course materials into adaptive learning modules. These roles required a unique mix of design sensibility, technical expertise, and strategic product development.
Now, I’m at a symbolic AI startup, working on a suite of interfaces and tools aimed at operationalizing knowledge for industrial workflows. One of my workstreams involves designing tools that enable SMEs to encode their expertise into a system powered by an explainable AI reasoner, bridging human insights with AI-driven automation for frontline operators. The mission, in a way, is to build systems that make complex ideas usable, actionable, and impactful.
In retrospect, every step of the journey has been about blending creativity, technical acumen, and structured thinking to unlock human potential and deliver meaningful outcomes.
Reflecting on my journey, I’ve evolved into a true hybrid—part product strategist, part designer, part technologist. My passion lies in creating meaningful solutions where viability, feasibility, and desirability converge. My guiding principle is straightforward: make it work, make it valuable, and make it last.
Presenting the essentials of Product, Design, and running Discovery Workshops to an international cohort of technical professionals at AI Academy, 2023.
The chaos of my hands during an internal podcast at Beyond Limits—apparently, I talk with my hands as much as with my words.